Stop.

Written by Erin on July 24, 2008 – 7:04 pm

Great take on the creative process at an agency. I love the addition of the Starburst, because we all know starbursts sell products.

Thanks to the Fallon Planning for pointing this one out

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Cookies.

Written by Erin on July 24, 2008 – 11:30 am

This makes me want cookies and a giant glass of milk….and I hate milk.

Sweet work by Draft FCB New York.

Found on I Believe in Advertising

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Type.

Written by Erin on July 23, 2008 – 8:17 pm

I love this video from collegehumor….whats your favorite font?

If you work at an agency you know you have one….I’m a big fan of Trebuchet MS.

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New.

Written by Erin on July 23, 2008 – 11:01 am

Currently at my agency I split my time between a couple of departments: Traditional Planning/Buying, Online Media, Account Services and New Business. I’m lobbying for business cards with a fill in the blank spot for my  job title….

Media is the reason I’m in advertising. It’s all about being understanding how people consume media and utilizing various media to affect the way people think and act. Media planning is analytical and sometimes a bit more numbers and graphs than glam but just as important as the creative.

New Business was never something that even crossed my mind when I started in this industry. And when I was first asked to pitch in with the New Business department I was extremely hesitant, I was not excited for cold calls and presentations. Is anyone really into that stuff?

But I’ve learned that there are a lot of perks to this department and I actually like quite a bit of it.

Read more »

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Music.

Written by Erin on July 22, 2008 – 1:31 pm

I have my ipod set to shuffle songs for the week and I’m realizing three things:

1) I have a lot of really great music I never listen to.

2) I have some really horrible music that I’m embarrassed to own.

3) If some of this music had been purchased as CDs they would still have the cellophane wrapping on it.

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Love.

Written by Erin on July 21, 2008 – 11:15 am

Apparently I love a lot of BBDO New York’s creative….

A musical spot for Amp’d Energy

The shop victoriously campaign for E-Bay

My favorite of the Fed Ex commercials

Monster.com Daybreak spot

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Running.

Written by Erin on July 21, 2008 – 10:52 am

I love running. It makes me happy. It helps me think. Running restores my sanity. Sometimes I hate it, but I’ll always return to it.

Since winning the New Balance account at the end of 2007, BBDO New York has done an amazing job with their new campaign. I’ve worn New Balances since I started training for my first 1/2 marathon, but BBDO New York made me actually love the brand (and they’ve been amazing shoes).

These spots are why I love advertising.

If you haven’t seen the ads check out Shower, Anthem, Party, Rain and Bench.

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Feast.

Written by Erin on July 20, 2008 – 1:34 pm

You are so totally headed for an HW!

[youtube=http://youtube.com/watch?v=UOfibMWr8uY]

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Bob.

Written by Erin on July 19, 2008 – 12:33 pm

I’m a 25 yr old female…so why in do I see this horrible commercial all the time on cable? Either there spending a shit ton on their media buy, or I’ve been watching too much History Channel and Comedy Central.

I can’t wait until behavioral targeting in the norm across all media, so I can stop seeing this crap.

[youtube=http://youtube.com/watch?v=XqffNjcxMDg]

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Mail.

Written by Erin on July 18, 2008 – 2:29 pm

Found on Advertising Goodness

I just stumbled across this Breeze Excel Detergent campaign by LOWE, Bangkok on Advertising Goodness. It’s so simple and direct. Totally love the execution. I wonder how many people actually washed the shirt they received….

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