I love a good meme, but the current Kayne meme is by far my favorite. Just tag the URL of any site with http://kanyelicio.us/ for Kayne to interrupt.
I LOVE these new spots from VisitLasVegas.com that asks “What’s your excuse?” to visit Las Vegas.
What’s Your Excuse: Chinchilli Day – Part 1
What’s Your Excuse: Chinchilli Day – Part 2
Pigs eating pigs to sell cell phones?
I would LOVE to see this client pitch because I have no idea to sell cannabalism to a client.
As a self proclaimed Social Media Addict I stumbled across this video via Twitter and loved it. Well produced, easy to relate to and it felt like an effortless and humorous video. Then just the last few seconds at the end the Vaio W splashes on the screen and I was excited. A notebook that actually fits my strange additions? I’m totally in!
My previous laptop was a Vaio and I loved it, but tragically it died after four years with me. Well done viral that makes me feel like Vaio is the brand for me, actually made me find out more information about the W and write a post about it. Well done Sony!
Nutri-Grain strawberry yogurt bars are one of my favorites. Great spot although I could do without the alarm sound…I despise that sound.
Heels.com is doing some smart digital buying. As a poor shoe addict I feel like their my dealer who pops up randomly throughout my life to remind me how good of a high they can provide me. At times when I’m not even thinking about shoes, Heels.com reminds me of that fabulous pair of shoes that I was checking out the week before. Just to tempt me a little more…that amazing pair of Gold Carrie’s has now been discounted and I still don’t own a pair of purple heels that I definitely need.
Must resist urge to order…stop looking up discount codes…put credit card away….soooo hard…damn you Heels.com.
I love them and hate Heels.com all in one. Don’t they know I’m trying to be good? A little window shopping to quench my shoe lust and they have me tagged with cookies with a re-targeting display buy for the exact shoes I’ve been lusting over.
Long long ago, the internet was an ad barren land. No dancing people telling you how you could save on your auto insurance, no before and after belly pictures and no ads letting me know Obama wants me to go back to school…and then the first banner ad appeared!
According to TheLongListofTheLongestStuffatTheLongestDomainNameAtLast.com
“AT&T was the first to dish over some money to HotWired to display the beast they created, a 468 x 60 banner that came to life on October 25 1994″
I wonder what it’s click through rate was….
via @cstoller
I love a good PSA. This one from Nickelodeon is interesting enough to catch your eye but straightforward enough to make a point.
(via)
Two thirds of all online searches are the result of offline media including TV, newspaper, magazines, word of mouth, radio, direct mail.
Of those who searched for a product or company 39% ended up buying from the brand that motivated their search (via). What happened to the other 61% and how do you keep your share (and steal some of your competitors)? How do you use those search trends to improve both your online and traditional media placement? How do you make sure your online and traditional efforts are cohesively working together?
Well I’d love to say follow a few simple steps and you’re golden, it’s not that easy. As web is almost all in real time these days, you have to consistently monitor, adjust and analyze. These are the top five things I would recommend –
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