I’m pretty sure the type of people who fall for email scams are the same people who click on banner ads like this
I would love to meet the designers behind these ads. How do you sleep at night knowing you’ve put something like this out there?
I just stumbled on these two ambient campaigns via Ads of the World and I think they’re both brilliant because of their simplicity and straightforward approach.
First is a campaign for Hogar de Cristo which helps the extremely poor in Ecuador. Simple and insightful campaign that definitely gets the point across.
Click on it for a better view.
The second is from a gym in Stockholm that sent caricature artists to the streets and motivated people to work out by showing them just how amazing they would look with a little gym time.
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