Blog Archives

Mix.

Two thirds of all online searches are the result of offline media including TV, newspaper, magazines, word of mouth, radio, direct mail. Of those who searched for a product or company 39% ended up buying from the brand that motivated

Posted in display, search, tv Tagged with: , ,

Ignore.

A study by AdWeek and Harris Interactive provides some interesting stats on which medium ads are most ignored. At first glance its easy to assume that this means that internet banner ads are most ignored and television ads are the

Posted in media buying, online, radio, search, tv Tagged with: , , , , ,

Bing.

I am totally impressed with Bing, Microsoft’s attempt to get back into the search game, and its not just because of the plethora of results of my vanity search – I finally beat out the Erin Norton who makes jewelry.

Posted in awesome, search, web Tagged with: ,

Mix.

A recent study shows that two thirds of all online searches are the result of offline media. TV, magazines, word of mouth, radio, direct mail…all that traditional media is pushing people online. Of those who searched for a product or

Posted in online, search

Archives